How To Photograph Your Office to Attract New Tenants
Want to rent out your office space but not getting the interest you were hoping for? The problem might not be the space itself but the poor quality images you’ve utilised for advertising.
Although mastering professional photography to spruce up your interiors takes years, you can enhance your picture-taking abilities even with a smartphone. In this article, we’ve outlined helpful tips and techniques to assist you with making your listing stand out against the average office with outstanding professional office photography.
Lighting Is Everything
Knowing the right time of day to photograph your office can spell the difference between photographs that are washed out and overexposed, dark and out of focus or just right. Office photography showcases your space in its best light, highlighting its key features and creating a visual representation of what tenants can expect when they walk through the door.
Optimise your lighting to make the areas you’re renting out bright, warm, and the kind of office space from which people can envisage themselves working.
Magic hour refers to the first and last hours of the day where natural lighting flooding your office space looks the most inviting, realistic and flattering.
For office photography, avoid using artificial light or supplementing natural light with a camera flash if possible because utilising these pieces of photography equipment won’t paint your space in the most attractive light. Turn the lights inside your home off as these may cast distracting shadows.
If you’re photographing dark rooms that receive little ambient light, turning off the lights might not be possible. Thankfully, there are these creative ways to create the illusion of natural sunlight.
- Add one or two mirrors across from any existing windows that will bounce sunshine entering the space around the room.
- Avoid using dark tones in dimly lit spaces because these colours absorb light. Instead, stick to lighter shades that reflect light.
- Not only does glossy or metallic decor add personality to office spaces, but they also have illuminating properties.
Conversely, if you’re taking photographs when the harsh midday sun is at its worst, there are still ways you use the sunlight to your advantage by keeping curtains closed and blinds drawn.
Magic hour refers to the first and last hours of the day where natural lighting flooding your office space looks the most inviting, realistic and flattering.
Don’t Be Afraid To Play Around
While doing office photography, take pictures from multiple areas so that the room can be viewed from different vantage points. By doing this, viewers will get a better sense of what the office looks like from all angles.
Wide-angle shots are also commonly used for interior architecture because more is featured in the shot. However, it’s important not to include too much because the purpose of wide-angle shots is to give onlookers a taster without giving everything away.
This office photography technique aims to create enough intrigue and spark curiosity for interested parties to call for more information or arrange an office viewing.
Take pictures from multiple areas so that the room can be viewed from different vantage points.
Invest In Photographic Equipment
In office photography, playing with different angles is essential. By the end of the shoot, you’ll have a wider selection of images to upload to your online listing. However, certain angles should be avoided to prevent image distortion.
Pictures that are taken at waist-level using a tripod generate aesthetically pleasing results. Furthermore, with the stability that a tripod provides, there’s less risk of capturing images that aren’t in focus.
If there isn’t an abundance of light streaming because you own a south-facing office block or you’re shooting at night, tripods and associated instruments might not only be handy but necessary.
Most camera kits don’t perform well under low-level lighting; tripods provide the stabilization to produce clear snaps free of blur under these conditions.
If you can’t afford photographic equipment for office photography, you can employ proper camera holding techniques to assist, but these only work for individuals with a steady hand. To prevent camera shake, plant your feet firmly on the ground, shoulder-width apart with your right hand over the shutter button and your left on the lens.
Stage The Shot
In office photography, playing with different angles is essential. By the end of the shoot, you’ll have a wider selection of images to upload to your online listing. However, certain angles should be avoided to prevent image distortion.
Pictures that are taken at waist-level using a tripod generate aesthetically pleasing results. Furthermore, with the stability that a tripod provides, there’s less risk of capturing images that aren’t in focus.
If there isn’t an abundance of light streaming because you own a south-facing office block or you’re shooting at night, tripods and associated instruments might not only be handy but necessary.
Most camera kits don’t perform well under low-level lighting; tripods provide the stabilization to produce clear snaps free of blur under these conditions.
If you can’t afford photographic equipment for office photography, you can employ proper camera holding techniques to assist, but these only work for individuals with a steady hand. To prevent camera shake, plant your feet firmly on the ground, shoulder-width apart with your right hand over the shutter button and your left on the lens.
In short, the trick is to add enough items so that your space doesn’t look cold and empty but not to furnish with too much as the rooms may appear small and cramped.
Be Mindful Of Reflections
Hanging mirrors on walls is an excellent way to personalise a space, create more light and open up the room.
However, taking pictures with your reflection showing isn’t very professional. For office photography, strategically position yourself so that you’re not in the shot of open mirrored cabinets and windows while photographing the space to ensure no part of your features.
Strategically position yourself so that you’re not in the shot of open mirrored cabinets and windows while photographing the space to ensure no part of you features.
Consider A Photography Beginners Course
Owning a DSLR camera and not knowing how to use it properly can be extremely limiting and frustrating.
A beginners office photography course covers the basics to help you gain more control over your camera and do more with it, including how to shoot on manual, what aperture is, and so much more.
Not only will the skills you learn help to generate attractive office photographs of your sublet, shared or private office space, but they can be used for other interests in your life.
Flawless Shots Without Editing Are Rare
Are you disappointed that the shot you envisaged doesn’t match the picture you took? The perfect image, the kinds you see plastered on interior architecture magazines, is usually the result of post-production editing.
Make the process of editing easier and your imagined final image, the one you see in your mind’s eye, achievable by shooting in RAW instead of a JPEG format.
Essentially, photographs shot in RAW format are unprocessed and untouched, whereas JPEGs are compressed files. With the former, you can digitally manipulate and enhance an image without limitations; the same can’t be said about the latter.
Shoot images of local attractions
Although your advertisement’s focal point should be the interiors, include a couple of pictures of the nearby attractions to give onlookers a sense of the surrounding neighbourhood. Incorporate a few shots of nearby barks, harbours, local cafes, and the building’s exterior.
In conclusion, office photography is an essential tool for attracting new tenants to your commercial space. By showcasing your space in its best light, highlighting its key features and functionality, and creating a visually appealing image, office photography can help you stand out from the competition and create a lasting impression on potential tenants. Remember, first impressions count, and stunning office photography can help you make a lasting impression on potential tenants.
If you are looking for office space in the United States, Office Hub has a wide range of different office spaces listed on its website! We have a wide variety of office spaces accessible to rent around the United States, particularly in New York City, Los Angeles, and San Francisco. Whether its private offices to co-working areas to virtual spaces, Office Hub is sure to have it. Also, our friendly customer support team is available 24/7, so any inquiries or concerns will be resolved quickly and effectively and you can now simplify your search for the dream office space.
